What are Campaigns?
Campaigns chain multiple modules together into cohesive marketing workflows. Instead of running modules separately, campaigns orchestrate them with consistency checks.
Why Use Campaigns?
Key Benefits
- Chain modules in sequence (e.g., Offer → Landing Page → Email → Social)
- Ensure consistency across all content (same messaging, tone, CTAs)
- Single approval for entire campaign (approve once, use everywhere)
- Unified export of all campaign content (one file with everything)
- Cross-module gates check alignment (final consistency check)
When to Use Campaigns
Use campaigns for:
- Product launches (multiple touchpoints)
- Multi-channel campaigns (email + social + landing page)
- Repositioning campaigns (consistent messaging)
- Seasonal campaigns (coordinated content)
- Complex workflows (multiple content types)
Use standalone modules for:
- Quick social posts (one-off content)
- Testing new content types (experimenting)
- Single-channel content (only need one platform)
How Campaigns Work
The Process
- Create campaign - Choose template or build custom
- Configure modules - Set inputs for each module
- Execute campaign - Run all modules in sequence
- Consistency check - Final gate ensures alignment
- Review & approve - Approve entire campaign at once
- Publish - Publish all content together
Campaign Templates
Pre-built templates:
- Launch Campaign - Product/service launch
- Evergreen Growth - Ongoing content marketing
- Trust & Proof - Build credibility
- Positioning Refresh - Reposition your brand
- Social Multi-Platform - Coordinated social campaign
- Content Ecosystem - Multi-channel content
Custom Campaigns
Build your own:
- Drag and drop modules
- Configure each module
- Set execution order
- Create your workflow
Plan Requirements
Campaigns are available on Pro and Agency plans only.
Starter plan includes:
- Standalone modules only
- No campaign orchestration
Pro plan includes:
- All campaign features
- Campaign templates
- Custom campaigns
- Autonomous campaigns
Next Steps
- Create your first campaign in the Campaigns section
- Explore campaign templates
- Learn about autonomous campaigns
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